Website Creation
Building an professional website that has brand continuity
and a crystal clear message is vital to your business. Working closely with the
client, we first create polished content to build and design the site around.
After all, the content is what you want a website visitor to consume. The
design should never surpass but complement the content, leading the reader’s
eye to your message and punctuating key points.
Website Management
Out-of-date content on a website can detract from a company’s image and be off putting to prospective clients. We manage websites to ensure that upcoming events are actually upcoming, blogs are posted fresh every month, and new initiatives are listed and linked to the home page. In short, we ensure your website has a pulse.
Social Media Management
Social media is a strange but important platform for businesses. Your content must be entertaining, witty, and social while also professional and productive. And it can be very productive when your posts lead back to landing pages, generate leads and engagement, and provide education on your industry and establish you as an expert in the field.
We help you forge fun social media that strategically engages your audience with professionalism and fun. The Wingspan team crafts a posting schedule, creates graphics and landing pages, and schedules the posts out ahead of time to hit high engagement times.
We have a proven track record of boosting social media performance. One client saw 123.5% growth in less than 18 months. If you’re looking to boost your followers and their engagement, let’s talk!
Blog Creation
SEO engines are constantly looking at sites to see if there is new content. Blogs are a great way to show Google that your website is active while also growing your keyword strength.
With a strong foundation in writing, Wingspan ghost writers craft articles for our clients . Capturing voice and building a narrative to support a company’s message are a specialty that we don’t leave in the hands of AI. We also work closely with clients to ensure accuracy and capture technical content in an understadable way, helping your audience understand what you do while also establishing you as an industry expert.
Graphic Design
You want your branding to be consistent across the board while also looking fresh and creative. Our team of graphic designers has your back. Here are just a few of the marketing items we design:
Further samples are available upon request.
Messaging Campaigns
There are many ways to get your message in the hands of your prospects.
Email marketing campaigns can be a powerful tool to engage your audience and keep your brand top-of-mind. Pre-written drip campaigns tied to lead generation campaigns, customer actions, or event participation can also take the stress out of follow-ups for your sales team.
Snail mail is also a valuable option in the right situation when you have a targeted list and an eye-catching promotion.
Whether you are looking to create engaging email campaigns or a one-time mailer, Wingspan is here to help plan your editorial calendar, create your email content, and design your mailers.
Event Planning & Promotion
Whether you’re looking to throw a customer party or attend a conference, we want to help your event run smoothly! From assisting with venue research, creating event signage, white papers, and give-away items we help lay the groundwork for a great time. We also layout the marketing runway and plan promotions leading up to the event and follow-up afterwards to keep your attendees engaged. We work with you to make sure your event goes as planned and promotes your business at the same time.
Contact us for a FREE 1-hour consultation! We’ll discuss your goals and provide you with some recommendations after our chat.
